Unrivaled Readership - Mature Living Choices' local distribution focuses on reaching the active adult prospects within your area. No other media targets your prospective new residents as well. Our magazines are conveniently located in the places active adults play, shop and eat. And Mature Living Choices is the only free magazine of its kind that gives you the assurance of an audited circulation by BPA International.

National Exposure - Mature Living Choices gets your message out! Advertising in publications with large national circulations is often not effective or affordable for individual advertisers. Mature Living Choices, with its many magazines representing many markets, advertises in national publications that serve your target audience. Our ad in AARP alone reaches 22 million readers. These ads prompt reader response cards, toll-free calls, and Web traffic to www.MatureLivingChoices.com and its advertisers.

Toll-Free Hotline - Thousands of quality prospects call our toll-free call center every month requesting one of our magazines. Last year, more than 50,000 copies of Mature Living Choices reached these quality prospects. Callers are served by our own friendly and helpful customer representatives. It's just one more way Mature Living Choices gives advertisers a national reach.

Response Cards - Staying on top of our target market is important to us because it's important to you. Mature Living Choices' Reader Response Cards provide us with ongoing market information about active adult interests and trends.

Information Rack Cards - There are thousands of high traffic attractions, interstate rest stops and tourist information centers. Mature Living Choices is the only publication with a national strategy for Information Rack Cards. Active adult consumers can request the Mature Living Choices they want by filling out the information on the card, calling the 800 number or by accessing the Web address, both of which are displayed on the card.

The Internet - The active adult market is no stranger to today's technology and www.MatureLivingChoices.com is delivering quality prospect leads to advertisers every day. All advertisers in Mature Living Choices receive both print exposure and online exposure. The Mature Living Choices Web address is prominently displayed on the front cover of more than a million copies each issue, and as a member of www.LivingChoices.com, your total Internet exposure is unmatched.